JPZ Design
Graphic Designer & Art Director
2018-2019
Campaign Design
Lookbook Layout
Social Media Campaign
AM Eyewear is a luxury sunglass and optical brand for the consumer that wants something more than fashionable frames. The brand embodies artisanal craftsmanship – valuing quality over quantity.
This campaign, ‘Lost Horizons’ evokes a nostalgic utopia – the kind of poetic paradise that exists only in novels and film noir.
The unique photography style shows subdued beauty of the harshness of the sun. It feels equal parts hot and cold, with the feeling of crispy laundry.
Photographer: Danielle Amourd